LoCarb Monster definitely has some good things going for it First of all we think its extremely wise of them to use the LoCarb tag line instead of Diet it sounds much more appealing In addition the can design is a good use of the original design but only time will tell if consumers will be confused as they are extremely similar As for the flavor the lowcarb formulation is quite palatable and tastes better than a true sugar free Obviously this means that the product cannot be sold to those who cannot consume sugars but we still think it will be a hit with the calorie conscious consumer who would like a better tasting product.